EVENT TWINS: DESIGN & BLAST
2D CHARACTER ART AND ANIMATION FOR A CASUAL MOBILE GAME



EVENT TWINS: DESIGN & BLAST
Event Twins: Design & Blast is a casual game with an original story and match-3 elements. Twins Jen and Sarah turn their rivalry into a successful event planning company that players will develop over the course of the game. They have to organize dozens of amazing events, from weddings and birthdays to luxurious themed parties. Completing match-3 levels allows players to unlock new themes, decorations and fashion items that will make the event even more spectacular.
Production Workflow
Working on 2D art for casual games requires a carefully crafted and coordinated approach that matches the visual stylе and narrative of the game.
Goal
Our goal was to create 2D art of characters and their outfits, as well as game cinematics for 20 game episodes in accordance with the provided brief and character sketches.
Challenge
Our challenge was adapting the resulting art to the stylе of the game and meeting the necessary technical requirements to ensure optimal game performance.
Stage 1. Creating outfits
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Our initial task was to create outfits for the finished characters. At that time, the game was in the demo stage and had 2 ready-made characters. Our 2D artists created and rendered outfits in accordance with the brief and sketches provided by the client.
Stage 2. Creating 2D characters
2
After successfully completing work on several outfits, the client offered a larger job – creating characters from scratch. For each of the characters, we had to create 4 outfits, the components of which could be combined and form new outfits.
Stage 3. Creating cinematics
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In addition to working on static art, the client requested the creation of cinematics. To do this, we connected 2D animators to work. The specifics of cinematics required animators to pay special attention to the characters’ hands and emotions, which change depending on the narrative component.
Team structure
Lead 2D Artist
Organizes and coordinates the work of 2D artists, taking into account the goal, brief and provided or developed sketches.
2D Artists
Create all the necessary 2D art in accordance with the brief: 2D characters, 2D outfits for characters and their combinations.
Lead 2D animator
Organizes and coordinates the work of 2D animators to ensure a high-quality result in accordance with approved requests.
2D Animator
Responsible for the creation and adaptation of 2D animation for the formation of game cinematics.
Technical artist
Ensures the compliance of the created 2D art with the game engine and its correct technical implementation into it.
Project manager
Provides a high level of project planning, organization and execution to ensure that all requirements are met.