GAME art development

It is a well-known fact that games are very popular in the modern world. Millions of people around the world play games on their mobile phones, computers and consoles. But creating a game is not a children’s game, but a multi-level complex process requiring tremendous resources.

Developing a game is a difficult task with a lot of requirements. People think a lot about creating a game project, and actual execution takes even more time. Finding a reliable gaming service provider is also not easy. But it’s still easier than doing everything by yourself: hiring a team, engaging in their onboarding, training and trying to instill your enthusiasm in them. Game art outsource services will save you from the most troublesome tasks and leave space only for the main task of creating a game.

A large in-house team is understandable for large gaming studios that have great capital and opportunities. But for small gaming studios, this can be a waste of resources. By choosing game art outsource services, you get many benefits:

• You can focus on what is important to you, convey all your wishes to a video game art outsourcing company and evaluate ready-made results with a clear look. When changing your needs or budget, you just need to tell your outsourcing partner about this and they will adapt their work to all your wishes.
• You can always count on a hired external company for quality work, as technology and the style of art are evolving, and these companies are constantly improving the skills of their employees.
• You have the opportunity to choose the best game art outsourcing partner on your own based on your needs and budget. Each company has a portfolio of works that will help to form an opinion about their style and approach to art.

Numerous companies provide best game art outsourcing services to help you reach your goal with an already formed and coordinated team and the best use of your resources. In addition, having talented specialists with experience in other similar projects  at your disposal, you will be able to quickly achieve your goal.

Video game companies select contractors for the transfer of specific tasks among game art outsourcing companies or freelancers.

They often look at art outsourcing studio portfolios, areas of expertise, and customer testimonials to choose who to assign specific tasks to. The location of the game art outsourcing company does not matter since such services are seamlessly and efficiently implemented in a remote format.

Video game companies prefer long-term partnerships: this helps them to enlist the support of a specific art outsourcing studio for a specific time and frees them from the need to constantly search for freelancers, whose game art design services are not always of high quality.

Video game companies outsource tasks such as:

• creating 2D/3D art and concepts for the game;
• creating stories and dialogues;
• game/server/tool programming;
• sound effects;
• music and voice-overs;
• motion capture;
• live-action filming;
• cinematics;
• translation into foreign languages;
• QA;
• porting to other gaming platforms.

Large video game companies use outsourcing services to create 3D models and get other game art services. This allows them to significantly speed up the game development process and eliminates the need to hire huge staff of in-house artists, developers and animators. Game art outsourcing companies have their own specialists who will quickly and efficiently complete any tasks.

Each game art outsourcing studio has its own specialization and areas in which it has a competitive advantage. Therefore, large video game companies outsource 3D modeling to some contractors, animation to other companies, and level design to completely different studios. By delegating authority, they get the best from each outsourcing partner and benefit from both quality and cost.

Here are the key steps of our process:

1. First Meeting: The studio gets a brief from the client with all the details and requirements for the work.
2. Proposal and Agreement: We present a proposal with details and timelines. Both client and studio sign contracts and NDA.
3. Concept Art Creation: The start of work on concept art continues until it gets approved by the client.
4. Production: Based on the concepts, the assets (2D art, 3D models, textures, animations) are created as required by the brief.
5. Client Review: The client gives feedback on the work, and the corrections are made until final approval.
6. Final Delivery: The studio delivers the final files as agreed.
7. Post-Delivery Support: If needed, the studio provides ongoing support or revisions.

Game artists use various software for various tasks. For 3D modeling and sculpting, they use Maya, Blender, ZBrush, and 3DS Max. For texturing and materials, Substance Painter, Adobe Photoshop, and Substance Designer. For 2D art and concept art – Adobe Photoshop and SketchUp.

Our artists are skilled in many tools, allowing them to choose the best one for each project to meet technical and creative needs.

The quality of work is ensured by the professionalism of artists, but the art director supervises the high level of work. To make sure that the delivered work meets client expectations, we go through multiple review stages with the client and adjust the art according to the feedback.

The internal quality assurance process includes technical testing, such as polycount checks and texture resolutions, and artistic assessments for consistency and polish.