CONCEPT ART SERVICES

The process of creating concept art falls into the following stages:

1. Planning when all the details of the final product are presented and approved with an art director. A concept artist can start by creating a simple to-do-list to overcome creative blocks. Besides, particular reference materials are gathered to come up with the desired result.
2. Concept sketching is the stage during which artists generate a large number of sketches. This process often starts with creating thumbnails. This is a sure way to give rein to imagination and generate as many ideas as possible before finally settling on what works well.
3. Detailing when artists add more essential details to created game characters, environments or other assets. It is possible to improve some elements at this stage.
4. Lighting and texturing. It is crucial to develop a specific mood for a concept with the help of well-chosen light, textures. It will add the value of good concept design demonstrating its readability and realism.
5. Concept post-production when all final touches are made to refine and produce a great artwork that could contribute to a game concept art portfolio.

Game concept is a vision of your game, set out on paper or on screen in an easy-to-understand form, so that all participants are on the same page, know exactly what the game is, and what is needed to create it. This means that the client, a team of artists, developers and marketers will know what is required of them. The game concept should correspond to the stages of creating the game, from the story to art.

To hire the best concept artist for your project, you should follow some practical steps. Firstly, define job specifications and requirements for this specialist. Just writing “concept development” in a job description isn’t enough for a potential candidate. Provide as many details as possible – what a project is, what technical specification is for design, etc. Secondly, conduct an interview during which all skills (hard and soft) must be checked. Work experience is of no small importance.

So, find out everything to be satisfied with the final results. Don’t ignore to study a concept art portfolio – every highly respected artist should have samples of artworks made in different styles and techniques. If you have no time to evaluate every applicant, you have other options to find a concept artist for hire – through recruiting or outsourcing services. In some cases, it is really useful to use additional services. Even on freelancing platforms, you’ll get assistance in hiring an employee through a personal assistant or custom filters.

Among all available options to hire concept artists – full/part-time employment, freelancing, outsourcing go on playing a crucial role in cooperation between different companies today. This engagement model offers many benefits – a global talent pool, relatively low labor costs, and quick results delivered by real experts. Outsourcing allows you to contact professionals that you may lack locally because of different reasons. You get significant cost savings when outsourcing to a country with lower labor costs. For example, in Ukraine, the cost of living for employees is lower than in the USA. That’s why more and more American enterprises choose this type of cooperation.

If you work with a limited number of employees, you can do it much faster by transferring labor-intensive tasks to an external concept design agency. This and many other advantages of outsourcing have been proved in practice. Moreover, when you outsource services to a reliable concept art studio, you can focus on other business affairs. You get peace of mind, but in a sense, the success of this method depends on many factors. Rely on that company that proves its expertise with successfully completed projects.